Image guide
How to Resize Images for Social Media
Social media images work best when their aspect ratio matches the placement. Resize and crop from a strong original, then keep important content away from edges and overlays.
Open the Social Media Image Resizer toolQuick answer
Platform recommendations can change. Treat presets as aspect-ratio starting points and confirm current requirements in the destination before publishing.
Start with placement, not a platform name
A square feed image, vertical story, landscape preview, and profile image use different frames. Choose the placement first because one export rarely fits every surface.
Use the highest-quality original. Repeatedly downloading and re-uploading a compressed social image compounds loss.
How to resize social media image files
- Choose the final placement and ratio.
- Upload the original and position the crop around key content.
- Export, inspect on a phone-sized view, and download.
ToolPixels presets are practical dimensions and do not imply platform endorsement. Check the destination's current documentation.
Protect text, faces, and logos
Keep essential content away from outer edges. Apps can apply rounded masks, interface overlays, or different crops in grids and previews.
When text must be inside an image, use strong contrast, large type, and generous margins.
Create a reusable workflow
Keep one uncropped master and export separate square, vertical, and landscape versions. Naming by ratio and purpose prevents accidental reuse.
Many platforms compress again after upload. Inspect the published result before changing the source workflow.
Try it in your browser
The free ToolPixels Social Media Image Resizer works locally in your browser. Review the output and keep the original.